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Tag: Better Writing

  • How to Better Describe Your Startup

    5 strategies for describing startups that don’t involve buzzwords, non-words, and other marketing speak Let’s role-play. I’m a successful investor, and you’re an aspiring startup founder. We’ve bumped into one another at your favorite coffee-shop and strike up a conversation as the barista extracts my double-espresso. The relationship dynamic becomes clear; you want my money…